@font-face {
  font-family: "Archivo";
  src: url("/assets/fonts/archivo-var.woff2") format("woff2-variations"),
       url("/assets/fonts/archivo-var.woff2") format("woff2");
  font-weight: 100 900;
  font-stretch: 62% 125%;
  font-style: normal;
  font-display: swap;
}

:root {
  --ink: #14213D;
  --page: #EEF2F7;
  --paper: #FFFFFF;
  --link: #1F46C2;
  --marker: #FFD23F;
  --muted: #55607A;
  --rule: #CBD3E1;
  --ok: #1E7A46;
  --err: #B3261E;

  --step--1: 0.875rem;
  --step-0: 1.0625rem;
  --step-1: 1.25rem;
  --step-2: 1.625rem;
  --step-3: clamp(1.75rem, 1.2rem + 2.2vw, 2.625rem);
  --step-4: clamp(2.4rem, 1.4rem + 4.4vw, 4.5rem);

  --wrap: 72rem;
  --gutter: clamp(1.25rem, 4vw, 2.5rem);
}

*, *::before, *::after { box-sizing: border-box; }

html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }

body {
  margin: 0;
  font-family: "Archivo", system-ui, -apple-system, "Segoe UI", sans-serif;
  font-size: var(--step-0);
  line-height: 1.55;
  color: var(--ink);
  background: var(--page);
  font-stretch: 100%;
}

img, svg { display: block; }

a { color: var(--link); text-underline-offset: 0.18em; }
a:hover { text-decoration-thickness: 2px; }

:focus-visible {
  outline: 3px solid var(--link);
  outline-offset: 3px;
  border-radius: 4px;
}

h1, h2, h3 { margin: 0; line-height: 1.05; }

h1, h2 {
  font-stretch: 125%;
  font-weight: 800;
  letter-spacing: -0.02em;
}

h1 { font-size: var(--step-4); max-width: 15ch; text-wrap: balance; }
h2 { font-size: var(--step-3); max-width: 20ch; }
h3 { font-size: var(--step-1); font-weight: 700; font-stretch: 110%; }

p { margin: 0; }

.wrap {
  width: 100%;
  max-width: var(--wrap);
  margin-inline: auto;
  padding-inline: var(--gutter);
}

.skip {
  position: absolute;
  left: 1rem;
  top: -4rem;
  background: var(--ink);
  color: var(--paper);
  padding: 0.6rem 1rem;
  border-radius: 6px;
  z-index: 10;
}
.skip:focus { top: 1rem; }

/* Header */
.site-header {
  background: var(--page);
  border-bottom: 1px solid var(--rule);
}
.header-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  min-height: 4.25rem;
}
.logo {
  display: inline-flex;
  align-items: center;
  gap: 0.6rem;
  color: var(--ink);
  text-decoration: none;
  font-weight: 800;
  font-stretch: 115%;
  font-size: 1.125rem;
  letter-spacing: -0.01em;
}
.site-header nav {
  display: flex;
  align-items: center;
  gap: 1.5rem;
}
.site-header nav a {
  color: var(--ink);
  text-decoration: none;
  font-weight: 500;
  font-size: var(--step--1);
}
.site-header nav a:hover { text-decoration: underline; }
.site-header nav .nav-cta {
  background: var(--ink);
  color: var(--paper);
  padding: 0.55rem 0.95rem;
  border-radius: 999px;
  font-weight: 600;
}
.site-header nav .nav-cta:hover { text-decoration: none; background: #23345C; }

@media (max-width: 720px) {
  .site-header nav a:not(.nav-cta) { display: none; }
}

/* Buttons */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 3.1rem;
  padding: 0.8rem 1.4rem;
  border-radius: 999px;
  font: inherit;
  font-weight: 700;
  font-size: 1rem;
  text-decoration: none;
  cursor: pointer;
  border: 2px solid transparent;
}
.btn-primary {
  background: var(--marker);
  color: var(--ink);
  border-color: var(--ink);
  box-shadow: 0 4px 0 var(--ink);
  transition: transform 0.12s ease, box-shadow 0.12s ease;
}
.btn-primary:hover { transform: translateY(1px); box-shadow: 0 3px 0 var(--ink); }
.btn-primary:active { transform: translateY(4px); box-shadow: 0 0 0 var(--ink); }
.btn-quiet {
  color: var(--ink);
  border-color: var(--rule);
  background: transparent;
}
.btn-quiet:hover { border-color: var(--ink); }
.btn-block { width: 100%; }
.btn[disabled] { opacity: 0.6; cursor: progress; }

/* Hero */
.hero { padding-block: clamp(3rem, 7vw, 6rem) clamp(3.5rem, 8vw, 7rem); }
.hero-grid {
  display: grid;
  grid-template-columns: 1.05fr 1fr;
  gap: clamp(2.5rem, 6vw, 5rem);
  align-items: center;
}
.lede {
  margin-top: 1.5rem;
  font-size: var(--step-1);
  line-height: 1.5;
  color: var(--muted);
  max-width: 34rem;
}
.hero-actions {
  margin-top: 2.25rem;
  display: flex;
  flex-wrap: wrap;
  gap: 0.9rem;
}

/* Search result mockup: the page's one loud element */
.serp {
  margin: 0;
  background: var(--paper);
  border: 2px solid var(--ink);
  border-radius: 18px;
  box-shadow: 10px 10px 0 var(--ink);
  padding: 1.25rem 1.25rem 1rem;
}
.serp-bar {
  display: flex;
  align-items: center;
  gap: 0.65rem;
  border: 1px solid var(--rule);
  border-radius: 999px;
  padding: 0.75rem 1.1rem;
  color: var(--muted);
  font-size: 1rem;
  min-height: 3rem;
}
.serp-query { color: var(--ink); white-space: nowrap; overflow: hidden; }
.caret {
  width: 2px;
  height: 1.15em;
  background: var(--ink);
  margin-left: -0.45rem;
  animation: blink 1s steps(1) infinite;
}
@keyframes blink { 50% { opacity: 0; } }

.serp-results { padding: 1.25rem 0.35rem 0.25rem; }

.ad {
  background: #FFF6CC;
  border-left: 4px solid var(--marker);
  border-radius: 6px;
  padding: 0.9rem 1rem;
  margin: 0 -0.35rem 1.1rem;
  transition: opacity 0.35s ease, transform 0.35s ease;
}
.ad.is-hidden { opacity: 0; transform: translateY(6px); }
.ad-label { font-size: 0.8125rem; font-weight: 700; }
.ad-url { font-size: 0.875rem; color: var(--muted); margin-top: 0.1rem; }
.ad-title {
  color: var(--link);
  font-size: 1.1875rem;
  line-height: 1.3;
  margin-top: 0.3rem;
  font-weight: 500;
}
.ad-desc { font-size: 0.9375rem; color: #3B4458; margin-top: 0.3rem; line-height: 1.45; }

.organic { display: grid; gap: 0.45rem; padding: 0.4rem 0.35rem 1rem; }
.organic span { height: 0.6rem; border-radius: 4px; background: #E3E8F0; }
.organic span:first-child { width: 55%; background: #CFD8EA; height: 0.75rem; }
.organic .short { width: 70%; }

.serp figcaption {
  border-top: 1px solid var(--rule);
  padding-top: 0.9rem;
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 0.5rem 0.75rem;
  font-size: var(--step--1);
  color: var(--muted);
}
.chips { display: flex; flex-wrap: wrap; gap: 0.4rem; }
.chip {
  font: inherit;
  font-size: 0.8125rem;
  font-weight: 600;
  color: var(--ink);
  background: var(--page);
  border: 1px solid var(--rule);
  border-radius: 999px;
  padding: 0.3rem 0.75rem;
  cursor: pointer;
}
.chip:hover { border-color: var(--ink); }
.chip[aria-pressed="true"] { background: var(--ink); color: var(--paper); border-color: var(--ink); }

@media (max-width: 880px) {
  .hero-grid { grid-template-columns: 1fr; }
  .serp { box-shadow: 6px 6px 0 var(--ink); }
}

/* Sections */
.section { padding-block: clamp(4rem, 9vw, 7rem); }
.section-intro {
  margin-top: 1.1rem;
  color: var(--muted);
  font-size: var(--step-1);
  max-width: 38rem;
}

.services {
  margin: 3rem 0 0;
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  border-top: 2px solid var(--ink);
}
.services > div {
  padding: 1.5rem 1.75rem 1.75rem 0;
  border-bottom: 1px solid var(--rule);
}
.services > div:not(:nth-child(3n + 1)) { padding-left: 1.75rem; border-left: 1px solid var(--rule); }
.services dt { font-weight: 700; font-size: var(--step-1); font-stretch: 110%; }
.services dd { margin: 0.5rem 0 0; color: var(--muted); }

@media (max-width: 880px) {
  .services { grid-template-columns: 1fr 1fr; }
  .services > div:not(:nth-child(3n + 1)) { padding-left: 0; border-left: 0; }
  .services > div:nth-child(even) { padding-left: 1.5rem; border-left: 1px solid var(--rule); }
}
@media (max-width: 560px) {
  .services { grid-template-columns: 1fr; }
  .services > div:nth-child(even) { padding-left: 0; border-left: 0; }
  .services > div { padding-right: 0; }
}

/* Process: a real sequence, so it's numbered */
.section-ink { background: var(--ink); color: var(--paper); }
.section-ink h2 { color: var(--paper); }
.steps {
  list-style: none;
  counter-reset: step;
  margin: 3rem 0 0;
  padding: 0;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 2rem;
}
.steps li { counter-increment: step; position: relative; padding-top: 4.25rem; }
.steps li::before {
  content: counter(step);
  position: absolute;
  top: 0;
  left: 0;
  width: 3rem;
  height: 3rem;
  display: grid;
  place-items: center;
  border-radius: 50%;
  background: var(--marker);
  color: var(--ink);
  font-weight: 800;
  font-size: 1.25rem;
}
.steps li:not(:last-child)::after {
  content: "";
  position: absolute;
  top: 1.5rem;
  left: 3.75rem;
  right: -1.25rem;
  height: 2px;
  background: rgba(255, 255, 255, 0.25);
}
.steps p { margin-top: 0.5rem; color: #C9D1E3; }

@media (max-width: 880px) {
  .steps { grid-template-columns: 1fr 1fr; row-gap: 2.5rem; }
  .steps li::after { display: none; }
}
@media (max-width: 560px) {
  .steps { grid-template-columns: 1fr; }
}

/* FAQ */
.faq-grid {
  display: grid;
  grid-template-columns: 1fr 2fr;
  gap: 2rem 4rem;
  align-items: start;
}
.faq { border-top: 2px solid var(--ink); }
.faq details { border-bottom: 1px solid var(--rule); }
.faq summary {
  list-style: none;
  cursor: pointer;
  padding: 1.15rem 2.5rem 1.15rem 0;
  font-weight: 600;
  font-size: var(--step-1);
  position: relative;
}
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after {
  content: "";
  position: absolute;
  right: 0.35rem;
  top: 50%;
  width: 0.7rem;
  height: 0.7rem;
  border-right: 2px solid var(--ink);
  border-bottom: 2px solid var(--ink);
  transform: translateY(-70%) rotate(45deg);
  transition: transform 0.2s ease;
}
.faq details[open] summary::after { transform: translateY(-30%) rotate(-135deg); }
.faq details p { padding: 0 2.5rem 1.4rem 0; color: var(--muted); max-width: 40rem; }

@media (max-width: 880px) { .faq-grid { grid-template-columns: 1fr; } }

/* Contact */
.section-contact { background: var(--paper); border-top: 1px solid var(--rule); }
.contact-grid {
  display: grid;
  grid-template-columns: 1fr 1.15fr;
  gap: clamp(2rem, 6vw, 5rem);
  align-items: start;
}
.contact-copy p { margin-top: 1.1rem; color: var(--muted); font-size: var(--step-1); max-width: 28rem; }
.contact-copy .contact-alt { font-size: var(--step-0); }

.lead-form {
  background: var(--page);
  border: 2px solid var(--ink);
  border-radius: 18px;
  padding: clamp(1.25rem, 3vw, 2rem);
  display: grid;
  gap: 1.1rem;
}
.field { display: grid; gap: 0.4rem; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 1.1rem; }
.field label { font-weight: 600; font-size: 0.9375rem; }
.opt { font-weight: 400; color: var(--muted); }
.field input,
.field select,
.field textarea {
  font: inherit;
  font-size: 1rem;
  color: var(--ink);
  background: var(--paper);
  border: 1px solid #9AA6BD;
  border-radius: 10px;
  padding: 0.75rem 0.85rem;
  width: 100%;
}
.field textarea { resize: vertical; min-height: 6.5rem; }
.field input:focus-visible,
.field select:focus-visible,
.field textarea:focus-visible { outline-offset: 1px; border-color: var(--link); }
.field [aria-invalid="true"] { border-color: var(--err); }
.hp { position: absolute; left: -9999px; }
.consent { font-size: var(--step--1); color: var(--muted); }
.form-status { font-size: 0.9375rem; font-weight: 600; min-height: 1.4em; }
.form-status.is-ok { color: var(--ok); }
.form-status.is-err { color: var(--err); }

@media (max-width: 880px) { .contact-grid { grid-template-columns: 1fr; } }
@media (max-width: 480px) { .field-row { grid-template-columns: 1fr; } }

/* Footer */
.site-footer { background: var(--ink); color: #C9D1E3; padding-block: 2.5rem; font-size: var(--step--1); }
.site-footer a { color: var(--paper); }
.site-footer strong { color: var(--paper); }
.footer-inner { display: grid; gap: 0.5rem; }
.sep { margin-inline: 0.4rem; opacity: 0.5; }
.copy { opacity: 0.7; }

/* Legal pages */
.legal { padding-block: clamp(3rem, 7vw, 5rem); }
.legal .wrap { max-width: 46rem; }
.legal h1 { font-size: var(--step-3); max-width: none; }
.legal h2 { font-size: var(--step-1); font-stretch: 110%; font-weight: 700; letter-spacing: 0; margin-top: 2.25rem; max-width: none; }
.legal p, .legal ul { margin-top: 0.85rem; }
.legal .updated { color: var(--muted); margin-top: 0.75rem; }
.legal li + li { margin-top: 0.35rem; }

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation: none !important; transition: none !important; }
}